D&B, worldwide the largest supplier of database marketing, can help
you find profitable new prospects and develop the potential of existing
clients. From address files to market analyses. We will help you identify
the most appropriate sales & marketing solution for your specific requirement.
Your Sales & Marketing requirements
► Find new prospects
Are you looking for profitable new clients? With D&B’s worldwide
marketing database the identification of the right prospects is
really simple. D&B has a databank with more than
million companies, 48 million of which are established in Europe. It is the
largest marketing database in the world.
Via the web application “
Global
Reference Solution” you can search and segment in this database
yourself. You can find information and intelligence easily on executives,
companies, corporate family relationships or market segments. Local,
European or worldwide. And you can download the (inter)national
address files yourself.
► Know more about existing clients
Do you know all the challenges facing your most important clients
and suppliers so that you can take advantage of the right requirements?
Do they pay their invoices on time? Are they financially healthy?
Is your client part of a larger whole (group structure) and would
the companies within that group also be interested in what you have
to offer?
Map your business environment completely with D&B. From worldwide
group structures to vital business intelligence.
D&B Access for the Internet
Global Reference
Solution
Hoover’s
► Obtain information on your market and clients (analyses)
Do you take your business decisions based on intuition or facts?
How well do you know your market situation? By providing insight
into group relationships, access to the most up-to-date information
and using our refined analyses and profile sketches, we can help
you benchmark your market situation and increase your knowledge.
Market
Insight
► Getting more out of your CRM system
► Know all there is to know about the group relationships of clients
and prospects
Would you like a complete picture of your clients, prospects, competitors
or business partners? With D&B’s worldwide database you can obtain
information on group relationships (group structures). More than
9 million companies form part of almost 2 million company groups
worldwide.
D&B has mapped the group relationships from small companies with
only 1 branch to the largest groups with thousands of family members.
The listed BEL20 companies together own more than 12,500 companies
worldwide. In Belgium D&B has more than 30,000 group structures.
The group relationships can be obtained via the web application
“
Global
Reference Solution” or via “
D&B
Access for the Internet” (for one-off requests).
Hoover’s
► Updating your database
Less effort is involved in maintaining and expanding a customer
than in acquiring a new one. D&B can help you generate more turnover
with your current clients by supporting you in maintaining and expanding
the most up-to-date client intelligence. D&B provides you with insight
into group structures and enables you to profile your most profitable
clients using sophisticated analytical techniques.
Customer
Information Management
D&B’s Sales & Marketing Solution
D&B’s Credit Marketing approach
Clever credit managers and marketeers work together to screen
in advance the financial health not only of clients but of prospects
too. By means of credit marketing the finance, sales and marketing
departments in an organisation work together. Only spend your money
on prospects that are financially healthy and prevent defaults.
D&B offers specific solutions for profitable credit marketing.
